MEGO Toltoys Captain America

A very cool item this week, a MEGO World's Greatest Super Heroes Captain America boxed figure. According to Benjamin Holcomb's World's Greatest Toys the box is a USA issued 1975 5th version Captain America, and the figure is a Type 2.

This particular example however is an Australian issue with the "Toltoys Pty Ltd, South Melbourne, Australia" sticker applied. It's only the second Toltoys sticker WGSH example I've owned, the other being Hulk. He's missing the white star from his chest, anyone have a spare original?

Hopefully I'll be able to add more of these Toltoys stickered items to the blog in the future.

Will

Star Wars Update

We recently featured a rare example of the Toltoys Free 4-LOM promotion on a Yoda card, and now we have been spoilt again with this 41 Back Jawa above featuring the same front and back sticker combination.

Thanks to Martin Lacy and Jason West for bring this example to Toltoys.com

Local contributor Aussie James has also come through with the goods, providing us with a great image of the super tough New Zealand issue Toltoys Death Star playset.

The most obvious point of difference to the Australian version is the box, which has a two piece 'board-game' style lift off lid, as opposed to the one piece Australian issue which opens at the ends. The paperwork is also marked Toltoys New Zealand.

Will

Willy Water Bug

If you look closely underneath the "1982" text on the Walton's Wishbook cover below you'll see a strange little yellow creature. He's the one sitting innocuously next to the cool Tomy / Toltoys Air-Jammer motorcycle. 

Who or what is this thing you ask? Meet Willy Water Bug, one of Wham-O's contributions to the summer-toy craze of the 70's. This was to be no Slip'n'Slide however, since the result of attaching the prescribed garden hose to the rear of Willy produced viciously whipping tentacles of terror reaching out for small bare legs in all directions. Fun for all the family! 

I can't say I recall Willy from my childhood, but finding the example above complete with Toltoys liveried box was manna from heaven for this blogger let me tell you. What was it with Wham-O? Not content to poison us with Super Elastic Bubble Plastic they went on to unleash this water-laden lacerator on frolicking children. Even the kid on the box is recoiling in fear. 

Being a William in real life, I'm not a massive fan of the nickname "Willy" either, so lets' just consign this one to the circular file shall we?

  

Cheers!

Will

An unusual Star Wars Toltoys find!

To most Star Wars collectors that item above appears to be your run-of-the-mill Kenner Star Wars C3PO 12 Back figure. The keen eyed collectors will note that the blister has been reattached to the card-back for use as a display item, but that is not of consequence here.  

Flipping the card over reveals a metric conversion sticker of a type used by Toltoys Australia. These stickers were applied to foreign card-backs to comply with local sales laws requiring the use of metric measurements over imperial. These stickers have been previously found on Toltoys printed cards, but to my knowledge they have never been found on a Kenner card-back.    

These are tough enough to find on Toltoys card-backs, but this discovery opens up a whole new variation for collectors to search for! Speculating on where these figures fit into the chronological release of Star Wars figures in Australia is tough to do, were they late release items dumped here at the change-over to Empire Strikes Back figures? Or were they in fact the very first Star Wars figures sold in Australia, before Toltoys managed to print their own card-backs. All suggestions and ideas are welcome!

Special thanks for this discovery goes to Toltoys collector Pat O'Brien, who also provided the photos.

Cheers,

Will

Kenbrite GI Joe Adventure Team Commercial

Check out this super cool GI Joe Australian TV spot from the early 1970's, before colour TV was common in Australia!

The vintage 12 Inch GI Joes were distributed in Australia by Kenbrite, later famed for the Australian release of Playmobil, known here as Pocket People. Interestingly the old store stock Joes I've been lucky enough to uncover over the years were more likely to be of Canadian origin than USA, us Commonwealth nations have to stick together you see. 

Meanwhile Toltoys were distributing Action Man alongside Joe on the toy shops of the 70's, confusing the hell out of collectors today trying to sort though vintage part lots containing both! 

Cheers,

Will

Two more Special Offer mysteries solved...

A couple of years ago on Toltoys.com we presented a feature on all the known Star Wars Special Offer boxed toys that had surfaced in Australia during the 1978 - 85 period. In the post below we were able to confirm that the Attack Base was a Waltons Department Store special offer and also list the contents. 

This week I'm happy to reveal the origins and contents of two more mysterious special offer items, the Empire Strikes Back Wampa and Tauntaun. There is only one known example of the Wampa box, and only a cut front of the Tauntaun box.   

Neither were found with contents intact, leaving it open to speculation as to which figures were included. 

Now thanks to the discovery of the 1982 Waltons Wish Book we can confirm that these two were also Waltons Special Offers, and narrow down the identity of the figures included.

This is the ad for both items, and while we can confirm the price and the three figures included, I'm not sure we can say which figures came with which! The photo suggests that Han Hoth came with the Wampa and the other two with the Tauntan, but it could just as easily have been the Snowtrooper with the Wampa (Bad guys together?) and the other two with Tauntaun.    

Until we find a sealed example let the speculation continue!

More reveals coming soon...

Cheers,

Will

Toltoys Star Wars Special Offer origins revealed!

A couple of years ago I was lucky enough (thanks to the eagle eyes of fellow Toltoys collector Dax) to pick up a very cool Imperial Attack Base featuring a huge "Special Offer" sticker across the front, indicating that four figures were included. As featured in a previous post on Toltoys.com the origin of  this piece was at first a mystery, until a Queensland collector named Paul chipped in with his recollections of seeing it at the Waltons chain of stores.  

   

His recollection was remarkably accurate, as thanks to the recently discovered 1982 Waltons Wishbook above we can confirm that the item was indeed a Walton's Toltoys exclusive, and that the four figures included were Rebel Commander, Hoth Rebel Soldier and two regular Stormtroopers.  

Another part of Paul's recollection was proved correct with the catalogue appearance of the rare Star Wars Three-Packs, priced at $6.99. What's very interesting is that the three-packs were being sold new at retail, still in Star Wars livery, just a year before the single cards changed to Jedi packaging. Were they overstock from overseas? It's hard to believe that they weren't a popular item wherever they were sold.   

The final toy items featured today are Luke's blaster , presumably in ESB packaging, and the hapless mini-rigs apparently used by the 'Empire Spy Force'. Not quite the most bone-chilling secret police name I've ever heard. And at $2 more than a three-pack, what are you going to buy? Ahhh... yeah. 

More Toltoys Star Wars mysteries will be revealed this week... 

Action Man, Masters of the Universe and Hot Wheels 1982

The next page from the 1982 Waltons Wishbook sees some of the final incarnations of Toltoys Action Man. This late version figure came with eagle eyes and the ability to pose in a sniper position, popular with all budding assassins. That chopper was bloody expensive at $39.99, especially when compared with the Castle Greyskull below at the same price. 

The appearance of Masters of the Universe (MOTU) heralded the dawn of a new era in action figure scale, the 5 inch, later to become the standard. I heard somewhere that MOTU was a direct result of the Reagan administration's overturning of a law that prevented children's cartoons from being essentially extended toy advertisements. I can imagine that being correct as the toy companies quickly churned out MOTU, Transformers, Thundercats and a bunch more to cash in while the political breeze blew their way. 

More 80's TV classics the Duke's of Hazzard and CHiPs were represented in toy form too, I believe that Duke's Barn Buster set is pretty sought after today.  

Finally we have Mattel's 1982 Hot Wheels offerings, including the short lived Scorchers (Pull backs, as opposed to the 'frictionless' other cars lol ) and the Redline-era concept 'Loop and Chute' set. The Service Centre was another winner for Mattel, that mold was re-liveried time and again and gave great service to the company, bad pun intended.        

Right down near the bottom left is a sad remnant of the once great Corgi diecast model company, who admittedly have done well just to make it to 1982 after jumping the shark sometime around 1974. 

 

More pages coming soon...

Cheers,

Will

The Toltoys Stretch Armstrong 

If you don't remember this guy from the 70's then you're either not trying or your parents owe you an apology. His heavy-as-hell corn-syrup filled body could stretch several feet before slowly reverting to his original form upon release. A fun toy and lethal weapon when swung in contained spaces.   

Stretch was a huge hit for Kenner in the USA and Palitoy in the UK, so naturally Aussie kids were looked after by the good folks at Toltoys.

The box design is virtually identical to the US edition, save for the bright blue Toltoys logos on the side, top and bottom panels. 

It's interesting to see from the bottom of this box that the Toltoys Australian Stretch Armstrong body was manufactured in the UK, the head and pants in Hong Kong before insertion into boxes printed in Melbourne. A true citizen of the world. 

For more Stretch Armstrong info than you ever thought possible check out Stretch Armstrong World,  and then the Mego Museum's Super Elastic Heroes section for more rare stretchy pics and info.

Some of Stretch's very hard to find buddies were also sold by Toltoys in Australia, including the Stretch Serpent, more details in a future post...

Thanks for today's model must go to the semi-willing Pete E. Marvel, The talented Mr. TV and the CRU Crew.       

Cheers,

Will

Mr Potato Head Store Display

Check out this great Toltoys Mr Potato Head counter-top retail display! Full of minty boxed Toltoys branded Potato Head friends, these would have graced the counters of toy stores Australia wide in the late 60's. 

Will

And here's the Swordsman

A few weeks ago I posted three of the four Aussie Indiana Jones variant figures, and now thanks to regular contributor and Toltoys afficianado Brody Walker,  here is the last of the quartet; the Cairo Swordsman.

Cheers!

Will

  

Kenner / Toltoys Indiana Jones Figures

Nothing screams "Buy Me!" more than a sticker telling you about a fabulous free toy you can't get. While those lucky little sods stateside were sending off three POPs (Proof of Purchase) by the truck-load for their "Free Belloq", little Aussie kids were only allowed to dream about ever owning the famed French archeologist the German's called Bellosh.  

Kenner's Indy line was famous for completely stuffing up the case ratios in the release of the first four figures, heaps of Tohts and Cairo Swordsmen and bugger-all Indys and Marions. 

I have a mate who recalls standing in Adelaide's largest toy store searching through an entire wall of Tohts and Swordsman for either of the other toy and coming up empty. The figures were not re-ordered by the retailers in the quantities hoped, and the line died a slow death after a second release of five new characters.  

The sluggish sales were likely the reason Toltoys opted out of printing their own cards, so we received the US versions with a corrective sticker attached telling us not to send of POPs to the US, although I wonder how many Aussie kids did? Tears before bedtime if they did! 

So here we are all these years later and Indy is back on the big screen, and the first four Kenner Indy figures with the Australian sticker attached are now among of the rarest and most sought-after variations in the Indy collecting world.       

The Marion Ravenwood shown here is the only completely sealed version found to date I believe. The Cairo Swordsman isn't pictured, hopefully one of the Toltoys Mafia will send me a pic after reading this :-)

Cheers!

Will

The Toltoys ESB Vader Large Size Action Figure

 

Thanks to the great detective work of Bill McBride over at the Darth Vader Toy Museum we now have conclusive proof that persistent rumors of ESB boxed characters (other than Boba Fett and IG-88) being released at retail in Australia were true!

Ever since I started collecting I've been aware of stories about people who claim to have purchased ESB boxed examples of Vader, Stormtrooper and R2-D2 at retail in the early 80's, combinations that should not exist since the line was cancelled after the release of the Fett and IG-88 mentioned above. Bill's discovery proves that specific and different boxes were produced for at least Vader in Australia, ruling out suggestions that the examples discovered here were simply unreleased Kenner salesman samples or made up box-flats or similar. 

Toltoys went to the trouble of producing three Toltoys branded figures for the Star Wars line, so couldn't they have at least test-marketed some of the more popular characters in ESB livery? Stranger things have happened down here that's for sure.

Check out Bill's site above for all the details on how to spot the real thing, plus more than you ever thought you needed to know about the big man in the black hat.

The hunt is now on for the rest of the crew!

 

Cheers,

Will

Reversing the Toltoys diaspora - The Hulk returns!


Thanks to the marvelous network that is the Mego Museum I was recently able to bring this Australian released Mego Hulk back home. He had somehow found himself in the unfamiliar climes of Italy, no doubt taking in the sights, sounds and tastes of Roma.

But like all ex-pat Aussies he eventually decide to return home, taking the natural route (via the Mother Country).


Mego World's Greatest Super Heroes are actually quite tough to find with the Toltoys distribution sticker, you more often see the Merry Men or even Wizard of Oz line carrying them.


Speaking of the World's Greatest Super Heroes, if you haven't picked up a copy of the new book World's Greatest Toys, what are you waiting for?


This is without doubt the best action figure collecting book I've ever seen. Beautiful photos, absorbing and insightful text combined brilliantly with intricately detailed information on each character's variations and packaging. Click the pic above to checkout some more sample pages of the book.

I'm sure that this hot potato this will sell out sooner rather than later so do yourself a favour and pick one up! You can order it through the link above or directly from Amazon.

Will

Big Bubbles, Some Troubles.

You've got to wonder what WHAM-O were thinking when they decided to market a toy to children that was designed to be inflated by mouth, yet was not safe enough to come in to contact with painted surfaces or furniture.


(Re-)Introducing SuperElasticBubblePlastic. Basically you squeezed out a blob of this toothpaste-like goop, molded it over the end of a little plastic straw, and blew for all you were worth. When it worked it was something to see, huge multi-coloured balloons that lasted for as long as a few hours, or until your mum binned it. I often had blow-outs to one side or another however, in theory you could pinch the hole together and keep on puffing, but any engineer knows that once you have a weak spot it's all over and you may as well start again.


I still remember the distinctive smell of these balloons, somewhere between burnt drinking straws and vomit as I recall.

I suppose we must give WHAM-O credit though for pioneering the field of flammable and creatively toxic kid's toys. Lead paint was for wimps, you knew you were playing in the 70's when you stuck a cocktail of Polyvinyl Acetate, Acetone, Pigments and Plastic Fortifiers in your little gob. Ahhhh the 70's.

Cheers,
Will

PS - Interesting WHAM-O / Aussie connection: WHAM-O introduced the polyethylene Hula-Hoop in the US in 1958, a year after it was created by the great Australian Alex Tolmer, founder of Toltoys. Tolmer sold 400,000 Hula Hoops in Australia in 1957, WHAM-O sold about a bazillion from 1958, and set off a craze that still comes around the school yard every few years even today. So there you go!*

* Page 142, The Playmakers

There they are, blast 'em!

One of the coolest toys produced for the Star Wars license was Han Solo's blaster, sold as the "Star Wars Laser Pistol" by Kenner in the US and Toltoys here in Australia.


This was a top toy, fun sound effects and great feel in the hand. I still recall my disappointment with the flimsy inflatable light saber as a kid, and subsequent envy of the lucky sods running around the playground with one of these. Han Solo was right, ancient weapons are no match for a good blaster at your side.

It's another example of an early release Star Wars toy completely re-branded by Toltoys for the Australian market. They turn up fairly frequently, although not often in good condition.

Cheers!
Will

PS - It's good to be back posting by the way, I have been busy collecting and working on some other stuff, I have a few nice little items to share that will make their way here over the next few weeks :-)

PPS - I've added labels to all my previous posts for better navigation, as well as attempting to add an RSS subscription feed so that you can be alerted when a new post appears. Not actually sure if it works yet, it's the little orange doohickey on the extreme right in the location bar of your browser. I sound so tech it scares me.

Kellogg's Decoder Disks


How cool is this? Thanks to the keen eyes of Nick Macarty over at Rebelscum.com I'm able to bring you the Kellogg's TV spot from the 1980's promotional tie-in with the Return of the Jedi.



Wonderful!

Cheers,
Will

Toltoys Special Offer Items


Some of the most sought after pieces in the Kenner US Star Wars line are the “Special Offer” (SO) vehicles. To help move old product and keep large department chains happy Kenner would include one or more free items (usually figures) inside the box, advertising the fact with a flashy sticker applied to the outside. There is a great feature article on the Star Wars Collectors Archive on Special Offers, a must see for all Star Wars collectors!

While the Kenner versions have been well documented, a small number of previously unknown Toltoys examples have come to the attention of Australian collectors in the last few years.

The first to surface was the Toltoys SO Landspeeder. This has so far been the only SO vehicle to be found in a Toltoys logo box.

It is unusual in that it included three figures (Luke, R2D2 and C3PO) as opposed to the US version which had only R2 and 3PO. It is unclear whether the figures were included loose in the box or in baggies, and until a sealed example turns up we can’t be certain.

The second one to surface was the SO Dewback. This was a regular Kenner box with a sticker advertising the Stormtrooper figure inside, an offer also released by Kenner Canada for the Empire Strikes Back (ESB).

Next came two unexpected finds, the first was the Kenner Tantaun ESB box with a SO printed flash proclaiming the inclusion of two figures. The only proof of this offer is the cut box front above, so again we have no way of knowing which two figures were included.

Shortly after the Tauntan find a Kenner Wampa ESB box appeared on Ebay Australia with the same printed SO circle, advising that two bonus figures were included. The item was not sealed unfortunately so again we do not know which figures were included.

The most recent find is the ESB Imperial Attack Base. This box has the same style small round printed offer as the Tauntaun and Wampa , but advertises four figures as being included rather than two.

Not content with the small promotional circle Toltoys added another huge yellow sticker shouting the fact to the world! This box was actually manufactured in Australia, but since Toltoys had been recently acquired by Kenner, it features a Kenner logo.

Again we don’t know for certain which figures came with this offer, but luckily the big gaudy yellow sticker caught the eye of at least one young fan, and I’m delighted to bring you his memories of this item from all those years ago…

“I was around the age of 10 or 11, so many years have passed since this memory but what I can recall is that I went to a Waltons store in the suburb of Fortitude Valley Brisbane. Waltons seemed to be the store that had the harder to get items and special offers unseen at stores like Target and K-Mart, incidentally this was the only store where I ever saw a three pack for sale. I was in the store looking for the one figure out of the collection that had so far eluded me, a Princess Leia in the white outfit. I started collecting at the release of the 41 backs so I had a fair back catalogue to obtain!

I spotted the Imperial Attack Base with a huge sticker (couldn’t recall the colour until seeing the pics above) offering free figures inside. I reasoned with my Mother to open the boxes and find out which figures were in there in case they had a Princess Leia. My Mum opened all three boxes, only to find that they had the exact same figures in each box. This is where my memory gets a little hazy unfortunately. I recall seeing the Rebel Commander but can’t say for certain whether Rebel Soldiers or Hoth Stormtroopers accompanied him. I do believe there was a Rebel Soldier at least though. I recall the figures being loose un-bagged but that could be my faded memory. I am positive they were Hoth related figures as after opening the second box I realised it was going to be a huge waste of time to keep going, even though my Mum did. So that is pretty much my memory on that little moment in time.”

Paul N, Brisbane

My own recollections of receiving a SO Landspeeder as a child also fit with Paul's theory of the figures being loose / un-bagged in the box, so until evidence shows us otherwise I’m going with that!

Another tantalising piece of evidence we have is the page below from an Australian catalogue of the time. It shows the SO Dewback with the Stormtrooper, but interestingly it lists the SO Landspeeder as only including Luke and R2D2, the same as the US release. I'm not even going to begin to talk about the $4.99 three packs... wow!

So far these five items have turned up in extremely limited numbers. There are two known SO Landspeeders, three SO Dewbacks, one SO Wampa, one SO Imperial Attack Base and only a box front for the SO Tauntaun. Articles such as this one will I’m sure will bring more to collector’s attention, if you have one or know of one I’d love to hear about it.

Thanks this week to Paul Naylor, Dave MacLeod, Brody Walker and Dax for the images, info and memories!

Cheers,

Will

Will(at)toltoys(dot)com

PS – This will be my last Star Wars post for a while, I have some great non-SW Aussie stuff to showcase next, but never fear Star Wars will return… (Doesn’t it always?)

...And still more Star Wars!

This week: The Toltoys ROTJ 65 Back

The difficulty and frustration in tracking down Toltoys logo 12 and 20 back carded figures in my opinion has led to an appreciation of the other Aussie issued cardbacks, primarily the Return of the Jedi 65 Back card with the “Nien Nunb” free figure offer.

While the Toltoys link is more tenuous than on the earlier cards, these cardbacks are unique to Australia and included the mailing address of Toltoys for the competition.

While still a real struggle to track down, they are probably one rung down the ladder from the Star Wars Toltoys cards in terms of rarity, instead of “impossible” to find they are just “near impossible”.

A handful of collectors both here and overseas have been chasing them for years, and even with years of active searching I don’t believe a full set of 65 examples has yet been achieved. Indeed I don’t believe an example of each cardback has even been found! The set above is the most complete set of cardbacks as far as I'm aware.

So what did you get if you took the effort to send in your POPs? There he is above, the final result. I still vividly recall heading to the mailbox and seeing that box (well not that exact box) with my name and address on it. Toy memories are made of this!

The actual offer artwork had a running production change, creating a subset of variations. The first version featured text proclaiming Nunb as being from the "Revenge of the Jedi".

As with Star Wars items across the world this was changed to "Return" when Uncle George decided that Jedi's don't seek revenge.

Toltoys applied a semi-circle sticker over the offending text as a quick fix (above) and then updated the text on the actual cardback (below).

In the US the Nunb figure offer was available on 48 Back cards, but for some reason there was a delay in bringing the offer to Australia (and Canada) resulting in the highly amusing Nien Nunb with Nien Nunb offer card.

As yet a perfectly sealed example has not been found, but a few cardbacks have turned up as well as the almost MOC specimen above. You've got to wonder what (if anything) they were thinking as they carded these guys up!

The Nunb offer 65 Backs offer a great collecting focus, some easy ones to get started, some harder to find ones to keep the interest going, and some ridiculously hard to find ones. What more could a collector want?

Generally speaking these figures are hard to find with clear undamaged blisters, and it's probably also fair to say that the earlier release characters (such as the first 12) are more difficult to locate than the later waves.


Thanks to Brody and Dax for many of today's great pics, as far as I'm aware this is the largest group of this particular offer presented in one place, scroll down to check them out. If you have a MOC example we don't or a cardback featuring a character not shown here I'd love to add it, you can email me will(at)toltoys(dot)com.

Cheers!
Will